Summary
Tesla’s sales in Europe collapsed in April, plunging over 50% in several countries despite an overall 23.9% rise in EU EV sales.
Sweden saw an 81% drop, the Netherlands 73.8%, and France 59%.
The refreshed Model Y failed to revive interest as buyers turned to alternatives, citing CEO Elon Musk’s controversies or superior competitors.
Tesla’s Q1 EU market share fell from 2.4% to 1.3%. Including the UK and EFTA, sales dropped 37.3%. Globally, 2024 was Tesla’s worst delivery year in two years, raising doubts about a near-term recovery.
It’s going to fluctuate a lot on it’s way down.
The people who bought it for a high price will also buy at lower prices to get a better average in total. These kinds purchases will increase the price for no other reason and self fulfill the option to sell the total at a slightly higher average than rock bottom. It’s a (risky) way to cut the losses. Many people are probably still holding on to the overpriced stocks. With these things combined, existing investors can maintain an artificial high price. However, unless new investors start buying, it’ll slowly but steadily lose value over time as existing investors manage to seep out.