My pleasure. Let me know if there are other resources I can recommend!

We ALL need to hear it! You’re so welcome. I try to keep reminders near me when hustle culture rears its head, and it always helps :)

I always find that starting any new job is exhausting! There is so much to learn - not even the “work” itself, but processes, personalities, and systems that differ from workplace to workplace. Unless you are struggling hard financially, give yourself some time. For me, it takes at least 4-6 months in a new job to feel ready to add something else. (Now that I own my own business, it’s just adding the next thing in the business…then 4-6 months later, the next thing…). You will have to feel out your own balance and where you can draw the line. I don’t think it’s a bad idea to make more money, if that’s a goal. But you can’t do it at the expense of your sanity, relationships, health, etc. Make it sustainable.

I’m in the US for context, but have lived all over the world, and don’t participate in the hustle culture here. I work hard for my clients and there are crunch times, but on average it’s about 30-35 hours a week. That’s a sweet spot for me! I hope you find yours.

I don’t know about the notes, but I wanted to say that it takes time and effort to unlearn this idea that we are supposed to be productive all the time. This is a lie that many powerful people want us to internalize so we work ourselves to death, and it’s very insidious and omnipresent. It’s become a perverse “value” in our society at large and something to be proud of.

But you are not a machine. You’re a person. And that means you need and deserve rest and comfort.

You have inherent worth outside of your productivity, how hard you work, or how much money you make.

Those metrics don’t tell us anything about how you are as a person, your values, your kindness, your strengths, the joy you bring others.

ALL of that stuff has value. Real true value. You have to start challenging these beliefs about your worthiness. Because you are already worthy.

Some further reading/resources:

1. The Body Is Not An Apology
2. Rest is Resistance
3. Burnout: The Secret to Unlocking the Stress Cycle

Ugh yes, nailed it!

Thank you for posting, I never really pursued this but just downloaded Airalo for an upcoming trip and I’m really excited to not pay $10/day with my carrier!!!

This headline is bogus; the comparison to Brexit makes no sense here. Brexit was voted on in a democratic process (for better or worse), but all of these countries currently have junta governments that were not elected, and were suspended by ECOWAS because of it. Now they are unilaterally “choosing” to leave ECOWAS, but truthfully, ECOWAS considers them illegitimate and has considered military action (though done very little). It will be interesting to see if the threat of leaving finally prompts some collective action or not.

I totally agree. I remember when being in the phone book was enough for people to run a B2C business! The current marketing landscape for small biz owners is a nightmare, both in terms of privacy and the number of places online we are expected to “be active.” A lot of people get really burnt out on it because they also don’t realize that marketing and sales is like 80% of the work, and the fun thing you love to do is like 20%.

Aw thanks! I mostly lurked on the other site but I’d love to make this a good place for good people :) and when you can’t sleep after taking the dog out, and someone asks about the exact tightrope you’ve been walking for years, what else do you do but write a long, sleep deprived answer? Lol

Hi! I’m a wedding florist and educator in the US. I also have PiHole running at home (thanks to my partner) and feel the same way about social media - absolutely hate it, no personal accounts, and it’s only for the business.

Edited to add: I draw a hard line in my business with paying Meta or Google to advertise. I have never paid Zuck a dime. I also refuse to use TikTok because it’s a privacy nightmare.

Here’s how I handle different marketing channels:

SEO - my bread and butter - allows me to blog useful things and not feel slimy. Try to blog about things “upstream” from your services that couples would hire first - venues, planners, caterers maybe.

Instagram - I’m a florist, it’s a must. I used to use a separate device but after forgetting it at a wedding for behind-the-scenes shots, and the having to transfer everything over, I just gave up. I have Instagram on my main phone and it annoys me. I have mic/photo permissions turned off unless I post a story/reel. I use Tailwind for IG and Pinterest static posts.

Facebook - I don’t use the app, just desktop. have a FB page but I rarely log in. Tailwind allows me to post my IG post to FB without logging in.

Pinterest - I don’t use the app, just desktop. And I use Tailwind to schedule. To be honest I do not get any leads from Pinterest, so I stopped caring about it.

Networking - This is another key source of leads for me. We have several local wedding vendor groups here, and I belong to all of them. And I go to meetings regularly. I highly encourage you to go out and meet the people who will eventually refer you! (But never ask for a referral/preferred vendor until you’ve worked together at least once.)

The Knot/WW - Worth having a free listing. Only worth having a paid listing if your service is low cost and you’re interested in volume. Are there French sites like those you could be listed on, some kind of directory?

Wedding shows - I’ve never done a wedding show but some people have lots of success. Whatever you do, make sure you make them book a consultation with you right there at the booth. Otherwise you will lose them. It’s not enough to gather emails (although, do that too) because they will be getting a billion emails after the show from vendors. Be the first in their inbox. Have an incentive for scheduling their consult that’s not a discount (e.g. bigger photo book if they end up booking with you or something).

Hope that helps! Never keep doing a marketing method that isn’t bringing you the right people. It’s a waste of your time and you can’t do all these things, you’ll go mad! Please DM me if you have questions or wanna chat more, I’m happy to help. Je parle français aussi, mais seulement après café :)