Most of the countries that are deciding to join recently are getting absolutely eviscerated by the dollar when it comes to foreign exchange, they all have very weak currencies because the dollar is just so incredibly strong relative to everywhere else.

It’s a lot more complicated than just that, but that definitely seems to be a catalyst at the moment

They’re probably just leveraging the good will they have as the plucky underdog. I personally found the app clunky and that the videos loaded really slowly, but I don’t blame them for offering a lifetime subscription.

Either that, or it’s just price anchoring and they weren’t expecting anyone to spend $300, but it made the other options look cheaper