I usually hear of marketing spend matching development cost, so it’s probably closer to 50/50. The documents that these figures came from didn’t itemize them, but it’s notable that 2020 is when current gen consoles came out, and more fidelity usually correlates to more time and money to make the assets.
I usually hear of marketing spend matching development cost, so it’s probably closer to 50/50. The documents that these figures came from didn’t itemize them, but it’s notable that 2020 is when current gen consoles came out, and more fidelity usually correlates to more time and money to make the assets.